Sustainable Tourism: Business Strategies for the Future




Description

This course explores the principles, practices, and challenges of sustainable tourism development in the context of one of the world’s most iconic cultural destinations—Florence. Students will examine the intersection of tourism, culture, and the environment, focusing on strategies to balance economic benefits with the preservation of cultural heritage and ecological integrity. They will analyze the impact of tourism on local communities and environments and will be encouraged to propose innovative solutions for challenges faced by Florence as a major tourist destination.

Learning outcomes

By the end of the semester, students will have developed a nuanced understanding of sustainable tourism practices and their application in diverse contexts, preparing them to contribute to a more responsible and ethical global tourism industry. They will be able to develop strategies for balancing tourism growth with sustainability goals.

Language of instruction

English

Course type

Lecture

Credits

4 US credits - 6 ECTS

Time

twice a week; 1h 45min each class